Company Tells Customers, "Now more ways to get the things you
love at Pier1.com"
FORT WORTH, Texas--(BUSINESS WIRE)--Aug. 23, 2012-- Pier 1
Imports, Inc. (NYSE:PIR) is pleased to announce the official
launch of its new e-Commerce enabled, fully-redesigned
website, Pier1.com. Pier 1 Imports is proud to share there
are "Now more ways to get the things you love at Pier1.com."
The newest feature made available via the launch is "Pier 1
To-You," where website visitors can buy products online and
have them shipped directly to the location of their choice
within the continental United States. Additional options
continue to include "Pier 1 To-Go," which launched in June
2011 and allows customers to pay for selected product
offerings online and pick them up at their local U.S. Pier 1
Imports store location without incurring shipping charges.
Customers that prefer an in-store experience are still
welcome to shop at their favorite Pier 1 Imports.
The new website officially launched at the end of July 2012.
In addition to offering the "Pier 1 To-You" functionality and
convenience, the new site allows for easier navigation of the
Company's vast product assortment, while maintaining Pier 1
Imports' renowned "treasure hunt" feel, which makes both the
stores and website a great place for browsing and discovery.
Site visitors will also find design and décor inspiration now
located in the site's newly unveiled "Get Inspired" and
"Learn How" editorial content sections.
"We are extremely delighted with the successful launch of our
new e-Commerce enabled website, Pier1.com, which allows
customers to shop our unique array of merchandise while
selecting the shipping destination of their choice," said
Alex W. Smith, President and Chief Executive Officer. "The
launch is a direct result of the hard work and dedication of
our associates throughout the entire organization, as well as
the commitment of our external business partners, who
together played an integral role in the superior execution of
The launch of the new Pier1.com supports the Company's
continued evolution into a multi-channel retailer with an
enhanced online presence and e-Commerce functionality. Key
project partners included Demandware, Jagged Peak, Sogeti,
Alliance Data, The Richards Group and Click Here.
Financial Disclosure Advisory
Management's expectations and assumptions regarding future
results are subject to risks, uncertainties and other factors
that could cause actual results to differ materially from the
anticipated results or other expectations expressed in the
forward-looking statements included in this press release.
Any forward-looking projections or statements should be
considered in conjunction with the cautionary statements and
risks contained in the Company's Annual Report on Form 10-K.
Refer to the Company's most recent SEC filings for any
updates concerning these and other risks and uncertainties
that may affect the Company's operations and performance. The
Company assumes no obligation to update or revise its
forward-looking statements even if experience or future
changes make it clear that any projected results expressed or
implied will not be realized.
Pier 1 Imports, Inc. is the original global importer of
imported decorative home furnishings and gifts. Information
about the Company is available on