Participants in the 2013 Ford Escape Hunger Drive will get
to feed people facing hunger this summer, while also
getting a chance to experience Ford's all-new small utility
vehicle that is loaded with smart technologies.
Ford and Feeding America®, the nation's largest
hunger-relief organization, will enable participants in all
regions of the United States to host events where guests
will be able to drive, walk around, or ride in the all-new
Escape. In turn, Ford will provide 40 meals per guest to
people at risk of hunger. Ford and Feeding America will
help provide more than 1.2 million meals total.
Participants will also receive a Ford backpack and
automatic entry into a sweepstake.
"Ford has always embraced helping people in need, and this
is a good way to give back to the community, while
simultaneously showcasing the all-new Escape," said Crystal
Worthem, Ford Brand Content and Alliances Marketing
manager. "For the first time, Ford is linking its charity
support with bringing a new vehicle to market."
Those interested in organizing an event can find
information at http://www.escapehungerdrive.com.
Event organizers will be fully supported by Ford, which
will provide an all-new Escape for their event along with
an expert to explain the attributes of the new sport
"We at Feeding America are proud of our longstanding
relationship with Ford," said Vicki Escarra, president and
CEO of Feeding America. "Ford has a history of merging
transportation with hunger relief efforts, and we are
grateful they are extending that partnership linked to the
2013 Escape to help us get food to millions of
families struggling with hunger."
Guests at each Hunger Drive event will have the opportunity
to experience the smart features of the all-new Escape.
Ford specialists will be at each event to walk participants
through the Escape and provide information on the vehicle's
characteristics and technologies including its
class-exclusive, hands-free liftgate, fuel-efficient
EcoBoost® engine, active park assist and Blind Spot
Information System (BLIS®).
These drive-for-charity events could take place anywhere
within a supporter's community. An event could be tied to
already-scheduled events at churches, community centers or
other civic organizations. The first events are slated to
kick off later this month.
Ford Motor Company Fund, in partnership with Newman's Own,
has already provided 103 Ford refrigerated trucks to
Feeding America affiliates through an 11-year initiative
called Partnership for Hunger Relief. The fleet has
delivered more than 176 million meals to families
throughout all 50 states.
"We believe it is critical to support people in need and we
have been doing so throughout our company's 108-year
history," said Jim Vella, president, Ford Motor Company
Fund and Community Services.
About Feeding America
Feeding America provides low-income individuals and
families with the fuel to survive and even thrive. As the
nation's leading domestic hunger-relief charity, our
network members supply food to more than 37 million
Americans each year, including 14 million children and
3 million seniors. Serving the entire United States, more
than 200 member food banks support 61,000 agencies that
address hunger in all of its forms. For more information on
how you can fight hunger in your community and across the
country, visit http://www.feedingamerica.org.
Find us on Facebook at facebook.com/FeedingAmerica or
follow our news on Twitter at twitter.com/FeedingAmerica.
About Ford Motor Company
Ford Motor Company,
a global automotive industry leader based in Dearborn, Mich.,
manufactures or distributes automobiles across six
continents. With about 166,000 employees and about 70 plants
worldwide, the company's automotive brands include Ford and
Lincoln. The company provides financial services through Ford
Motor Credit Company.http://corporate.ford.com.