Telefónica marks 10th annual Safer Internet Day by reinforcing commitment to a better internet for kids
• 2013 theme 'Connect With Respect' call to parents, teachers and children for responsible use of ICT
• Telefónica accepts leading role in CEO Coalition reinforcing importance of industry collaboration for ICT best practices
• Telefónica to establish pan-European advisory centres through Interactive Generations Forum
Brussels, 5 February, 2013: Telefónica today marked Safer Internet Day's 10th anniversary with a renewed commitment to improve the internet experience for children.
With digital literacy now part of the school curriculum across most of Europe, Telefónica believes that education must be a priority in order to help children, teachers and parents to connect with respect.
In the last year, as part of its commitment to the European Commission's CEO Coalition, Telefónica has led collaborative efforts between top tech & media companies to provide children and parents with transparent and consistent protection tools designed to enable them to make the most of the online world. Today the company publishes details of its progress and plans for the year ahead. Visit: http://www.crandsustainability.telefonica.com/en/ict/citizens.php for more information.
Additionally, Telefónica is working to promote national hotlines, fostering the use of existing tools as well as on developing alternative ways of reporting including apps and browser extensions. Telefónica recently launched the first hotline in Colombia in partnership with the Interactive Generations Forum (IGF) - a country member of the Inhope Foundation of Latin America.
Telefónica is also working to create advisory centres with the IGF that will provide training and educational tools for all users of new technologies. The first such centres are planned for Spain, the UK and Ireland and will gradually extend to the rest of the company's operational regions over time.
Empowering parents and teachers
Eva Castillo, Chairwoman & Chief Executive of Telefónica Europe, said: "With over 100 million customers - and as one of Europe's largest 'digital connectors' - Telefónica is duty bound to help all users to 'Connect with Respect'. Trust and confidence in the digital environment is of paramount importance and a huge part of this revolves around keeping our children safe online. "
Telefónica co-founded the Interactive Generations Forum, a non-profit organization, in 2008. It has researched children's use of communications technologies by conducting a survey in more than 5,000 schools in ten countries, mostly in Latin America. Based on this, it has published 12 books, and trained more than 50,000 people to help build a safer, better, Internet.
"This year, Telefónica will build on its collaboration with the Interactive Generations Forum to launch new advice and guidance for parents, teachers and children across our European markets. This will help to ensure that parents, teachers and children have the right information to get the best experience from the internet," Eva Castillo said.
Telefónica is one of the largest telecommunications companies in the world in terms of market capitalisation and number of customers. From this outstanding position in the industry, and with its mobile, fixed and broadband businesses as the key drivers of its growth, Telefonica has focused its strategy on becoming a leading company in the digital world. The company has a significant presence in 25 countries and a customer base that amounts more than 309 million accesses around the world. Telefonica has a strong presence in Spain, Europe and Latin America, where the company focuses an important part of its growth strategy. Telefonica is a 100% listed company, with more than 1.5 million direct shareholders. Its share capital currently comprises 4.479.787.122 ordinary shares traded on the Spanish Stock Market (Madrid, Barcelona, Bilbao and Valencia) and on those in London, New York, Lima, and Buenos Aires.
About Telefónica Europe
Telefónica Europe is a business division of Telefónica providing communications services for over 103 million customers in six countries (Spain, UK, Germany, Czech Republic, Slovakia and Ireland) representing more than a fifth of the European Union population.