GENOA, ITALY ‐ January 27, 2011 ‐ noodls.com, the first global aggregator of official information in real‐time, today announced the appointment of former PR Newswire President and COO David Armon to its Board of Directors, effective January 31.
Armon, 47, has 23 years’ experience in the PR industry, with specific focus on press release distribution.“Dave will bring vertical expertise to our Board to help accelerate our penetration on the distribution side with a focus on the U.S. market. We are especially pleased to have a new member with Dave’s credentials, industry standing and business experience on our Board,” noted noodls Chairman and CEO Giacomo Cambiaso. “Dave brings us a range of skills and expertise gained not only as a senior manager and leader, but in such areas as sales, marketing and product and business development.“This is an important time for noodls,” said Cambiaso, “as we continue to pursue our revenue and positioning strategy to enhance shareholder value. Dave will be a valuable asset and play a key role in providing important strategic guidance as we focus on our presence in the U.S. We welcome Dave to the Board and look forward to his counsel as we pursue our goal of fulfilling the potential we created for noodls over the past three years.”Armon, based in New York, was president of PR Newswire from 2004 to 2009. He started with the company in 1989 as Cleveland Bureau manager, becoming vice president, Midwest Region in 1993; senior vice president, Sales in 1998; and president, Americas in 2001.As president of the leading U.S. press release distributor, Armon acted as a business development executive, forging marketing alliances, joint ventures, product extensions, acquisitions and disposals. He also led broad expansion of PR Newswire services to include social media, video, international and multicultural distribution and launched the industry’s first use of Facebook and Twitter.Subsequent to leaving PR Newswire, Armon was a corporate board member of social media monitoring pioneer Techrigy and advised the group through its acquisition by Alterian in August 2009. His next board post, for the PR and social media software provider dna13, also resulted in the sale of the company, to CNW Group, in April 2010.In 2010, Armon started advising NASDAQ OMX on issues involving PR and IR services for the global marketplace and players.A key focus for Armon throughout his career has been counseling the issuers of news on best practices to broaden the reach of their often market‐moving and time‐sensitive information.“Investors and other key stakeholders will benefit as noodls aggregates content that was previously very challenging to find,” said Armon. “I believe noodls has the potential to be a powerful force in the global disclosure, distribution and information markets.”Armon has a BA in journalism from Utica College of Syracuse University in New York. He is a member of the Word of Mouth Marketing Association, the Public Relations Society of America and the National Investor Relations Institute.About noodlsnoodls is the first global aggregator of official information in real‐time. The mission of this fast‐ growing, VC‐backed global startup is to introduce a new distribution channel aggregating in real‐ time all the corporate communications of the world to overcome the limitations of the traditional disclosure practice for the benefit of media organizations, financial markets and PR/IR professionals. Thanks to an innovative technology and business model, noodls is able to capture the voices of the leading organizations of the world and make them available to the media and markets. Every day, noodls distributes +13,000 press releases, company announcements and corporate news issued by +30,000 leading organizations from 160 countries and 84 financial markets. For more information, go to www.noodls.com.