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Protecting users from spam and aggregating all the available content to reach full coverage are good reasons for noodls' users to be happy.
And a happy audience in a single, well-segmented channel is the long-awaited environment for PR professionals to become consistently effective and, in many cases, to rebuild their brands after the era of spamming.
If noodls is the perfect solution for media professionals, it will be the same for PRs, as a direct consequence. Here is a short list of noodls' benefits for the media relations sector.
A single point of access for all official information will allow PR professionals to concentrate on content and forget distribution issues. noodls’ mission is to make disclosure a one-click process: There’s no longer a need to target the audience one by one . . . or to pay for reaching it. noodls means automatic distribution, automatic network growth and automatic tracking to drastically reduce follow up calls.
Being in noodls means being a part of the biggest, high-quality corporate communication channel available in the market today. And it’s not just about simplifying distribution tasks. It’s also about gaining visibility through a qualitative, qualifying approach . . . instead of just spamming around.
noodls is the only news release distribution channel that lets the users decide exactly what they want to receive – and what they do not want. Adopting an opt-in/opt-out method like the noodls approach will make media professionals happy because of the drastic reduction of noise and spam. It’s a chance for the whole media relations industry – as well as for the individual PR practitioner – to regain credibility and rebuild its long-held reputation for offering a significant service, rather than its rapidly accelerating reputation for uselessly pushing around untargeted information.
noodls represents the chance to switch from legal spamming to a healthy strategy aimed at the growth of a media relations community. noodls’ one-way-only communication framework, where PR can pitch the media only if the media permit, will give you the opportunity to establish new, real relationships based on a true information need, instead of on the automatic practice of going fishing for journalists.
Thanks to its innovative business model, noodls coverage is unique. 37,138 leading organizations of the world are already in noodls, distributing 13,457 news releases every day and contributing to an archive of 16,643,014 releases. But coverage in noodls is not only for the media. It is also for PR professionals who want to monitor the communications of competitors and other organizations in their industry/area of interest.
Start today to enrich your media-monitoring service with corporate communication coverage in real-time.
noodls’ approach is different. We don’t accept money to distribute information. We facilitate the communications of recognized leading organizations only, and we let them do it for free. Our goal is to deliver comprehensive, clean and consistent coverage to the ultimate users. This way, everyone will benefit from noodls: media users, who will not be spammed anymore, and PR contributors, who no longer will have to pay to reach their targets.
This is what you get by using noodls|wire.